MarketWhy make your business more sustainable? Save the earth and money. Tampa has teamed up with the non-profit Sustany Foundation and the Universities of Tampa and South Florida to initiate a Sustainable Business Program. With an initial 10 participating local businesses, the three-month program includes workshops for the business owners, and with assistance from university students in best sustainable practices, results in assessments of operating practices.

At the conclusion, the businesses are given an official city Green Business designation, and includes free publicity and marketing services. Participants are constructively engaged in helping make the city more sustainable while at the same time improving their financial bottom line. For the complete article, please click here.

About the Author: Lauren Boitel

Lauren Boitel is the Executive Director of ImpactNV, a statewide sustainability NGO convener and coalition builder that drives systemic change around economic, environmental, and social sustainability in the Silver State. Lauren has 12 years of experience as a Sustainability Professional in Southern Nevada and teaches Sustainability & Entrepreneurship for the Lee Business School at UNLV.

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