Hawaii's Aloha + ChallengePreserving the future for locals and tourists Aloha + Challenge = a culture of sustainability. The Governor of Hawaii, the four county mayors, and the Office of Hawaiian Affairs have announced its new sustainability program Aloha + Challenge: A Culture of Sustainability. The program sets 2030 targets for clean energy and energy efficiency, local food production, natural resource management, waste reduction, smart growth, climate resilience, green jobs, and education.

The program is intended to boost Hawaii’s prominence and commitment to sustainability in the future and to be a recognized leader in sustainability.

Aloha + Challenge Program Targets

Key 2030 targets include 70% clean energy from a combination of increased renewable energy and increased energy efficiency; 20-30% of all food consumed to be produced locally; reverse the trend of natural resource losses and preserve watersheds and better marine management; solid waste reduction of 70% through source reduction, recycling, bioconversion and landfill diversion; increasing livability and resiliency in the built environment through better planning and implementation at the state and county levels; and increasing green jobs and education programs to support these goals.

The targets transcend political timelines with a longer-term vision that also calls upon us to take bold action now. As a microcosm of the world’s sustainability challenges, it is time for Hawaii to become a global model of how to develop innovative and collaborative solutions” — Governor Neil Abercrombie

Alternative energy sources like H-Power, solar and wind, combined with fewer car trips and reduced energy consumption, will help us sustain our island for future generations. We have to invest in our future, and now is the time to do it.” — Mayor Kirk Caldwell, City and County of Honolulu

A resolution for the Aloha + Challenge program was passed unanimously by the Hawaiian Legislature.

The full story can be found on the eTN Global Travel Industry News website.

About the Author: Lauren Boitel

Lauren Boitel is the Executive Director of ImpactNV, a statewide sustainability NGO convener and coalition builder that drives systemic change around economic, environmental, and social sustainability in the Silver State. Lauren has 12 years of experience as a Sustainability Professional in Southern Nevada and teaches Sustainability & Entrepreneurship for the Lee Business School at UNLV.

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