Transmission LinesGoogle aims to “fundamentally change the world of power.” According to an article in Renewable Energy World.com, Google is starting to develop software and hardware tools to better manage and increase the efficiency of power distribution and delivery. Google has made a number of key business acquisitions which will increase its knowledge base of the utility industry, and will be seeking innovative solutions for access to clean, lower-cost electricity.

Google has invested over $1 billion in environmentally friendly energy projects so far, including wind and solar projects.

They [Google] recognize there is a huge wide-open space and that the utility companies are not stepping up to the plate. They see a huge market opportunity.” — Steven Chu, Former Secretary of the U.S. Department of Energy

Read the full story posted in Renewable Energy World.com.

About the Author: Lauren Boitel

Lauren Boitel is the Executive Director of ImpactNV, a statewide sustainability NGO convener and coalition builder that drives systemic change around economic, environmental, and social sustainability in the Silver State. Lauren has 12 years of experience as a Sustainability Professional in Southern Nevada and teaches Sustainability & Entrepreneurship for the Lee Business School at UNLV.

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